I was reading a great article about blogging on CreativeBoom & this bit of advice stood out to me;

The golden rule when you're thinking about what to talk about in the current climate is this: Now isn't the time for selling anything. Instead, now's the time for supporting.

So I have decided to use my blog to share some of my favourite shoots, so you can get to know the businesses I work with a bit better, offer you a bit of distraction with some ace photos & hopefully some inspiration for future travel plans.